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Is your eCommerce business stagnant?
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Develop an overall blueprint for their brand using the Brand Mapping Process®
Determine which online tactics (and in what combination) will work for
their brand

Now fully updated, this bestselling book uses concrete examples, minimal theory, and two production-ready Python frameworks–Scikit-Learn and TensorFlow 2–to help users gain an intuitive understanding of the concepts and tools for building intelligent systems.t systems.

This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet Branding

If you want to learn how you can leverage and grow your personal brand, pick up this book. This book is a collection of short lessons – because I’ve learned that simplicity is key and – on ways to build the foundations of your personal brand, methods to growing your tribe, tips on monetizing your personal brand, and how to reinvent yourself constantly to be more in tune with your mission and your vision.

Ce livre est un guide pratique qui offre une approche complète pour mesurer l’efficacité du marketing digital. Il fournit aux professionnels du marketing les connaissances et les outils nécessaires pour évaluer les performances de leurs campagnes en ligne.

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